Hey, I’m Cas — born and raised in Brabant, The Netherlands, and almost hitting 30. I’m deeply passionate about Google Ads, ultra running, biohacking, and the U.S. Driven by curiosity and a love for adventure, I’m creating a meaningful and exciting life together with my partner Jeanne.
At my first job, we relied on an agency, but the results never matched the story they told. That moment of disappointment became a turning point. I didn’t want to depend on others for something this important.
So I dove deep, trained under a senior specialist, and took full control of our online advertising. From B2B campaigns for Tricorp Workwear to B2C efforts with the MoneyGram Haas F1 Team, I led strategy, execution, and performance.
Along the way, I discovered how much more there is to success than just Google Ads, like strong offers, sharp messaging, and pages that convert. That’s where I thrive: helping D2C brands tie it all together and grow with confidence.
I started freelancing to keep learning, help more brands succeed, and create a career on my terms.
Now I use everything I’ve learned to help others take back control, without the guesswork I faced in the beginning.
✅ Google Ads is all I do
I’m laser-focused on one thing — Google Ads. I know the platform inside out, what works, what wastes budget, and how to make your spend count.
✅ I focus on the full funnel
Great ads are just the start. I help you fix what happens after the click — offers, landing pages, even your unit economics. Growth needs the full picture.
✅ Clear, honest, no surprises
You’ll always know where we stand. I don’t hide behind jargon, upsells, or fine print — just open communication and solid results.
✅ You’ll never feel like you’re doing this alone
When we work together, I take full ownership. I care about your results like they’re my own — and I’m here when you need me.
From local leaders to global names, I’ve helped them drive results that matter.
I’d love to help you do the same.
Cas is a reliable and great colleague to work with. Our campaigns now deliver clear results. And he clearly explains these insights to the franchise in a way that’s easy to understand.
Cas was my daily contact for managing the partnership between Tricorp and the Haas F1 Team. He’s proactive, brings fresh ideas to grow the brand, and is eager to improve our e-commerce.
Cas handled all online ads and partnerships at Tricorp. He always ensured top-performing campaigns and activations to grow the brand. A reliable colleague with positive energy!
Unlock your hidden Google Ads wins with me — in just 30 minutes.
No strings attached – Limited spots available each week
Just a few quick details and I’ll personally send your custom audit — straight to your inbox.
